2011 Design Competition + Designers Boutique
Saturday October 1st, 2011
PANTAGES HOTEL
200 Victoria Street, Toronto ON, M5B 1V8
pantageshotel.com
VIP Reception 6PM – 7PM
Each year, 10 emerging Canadian designers bring their collections to life in an exhibit space and through a fashion show where they compete for 2 awards: Most Promising Designer is decided by an industry judging panel, and Best Exhibit is voted by the public. The winners for both are announced one week after the competition and awarded a monetary grant, exclusive retail and media opportunities, and valuable memberships to art and design organizations.
For advertising opportunities within our 2011 Event Programme, download our 2011 Rate Card.
*2011 Design Competition Designers Announced*
Breeyn McCarney
Joobo Shim
Meghan Erin
Christy Litster
Rebecca Collins
Albert Yuen
Seema Patel
Katherine Laird & Jennifer Murtagh
Elissa Contino
Tiffany Briseno
2011 Judges Announced
David Dixon, Canadian Designer
Kendra Francis, Canadian Designer
Jacinta Mulhem, Buyer, Designer Footwear at Holt Renfrew
Natalie Lecomte, Assistant Buyer, Designer Womenswear at Holt Renfrew
Pat McDonagh, Canadian Designer
Pheinixx Paul, Creative Director at Pencil
Fait Orfus, Rac Boutique
2011 Prizing Most Promising Designer & Best Exhibit
MOST PROMISING DESIGNER AWARD
Recognition as Art of Fashion 2011’s Most Promising Designer across local and national media
Recognition on Art of Fashion & Paradigm Events websites
Recognition on Art of Fashion social media sites including, Facebook, Twitter, and Linkedin, reaching over 5,000 followers
FW2012 Lookbook Photoshoot and Design in collaboration with Pencil Design with Plutino Group, Elite Models, and Richard Bernardin
FW2012 Collection PR Campaign from Keeshan PR
Complimentary Booth at Art of Fashion 2012
Complimentary Booth at America’s Next Top Model Live Toronto, May 2012 – exposure to thousands of shoppers & fashion enthusiasts.
Select garments showcased as part of ANTM Live Toronto Catwalk Show, May 2012 (designs and themes to be decided, winning outfits must fit into theme)
$250 Gift Card to Glen Forest Cleaners
Conditional Membership to Fashion Group International & ticket to FGI Student Forum
Rent frock Repeat will purchase one piece from the winning designer’s collection (please note: this is not guaranteed and dependant on the fit between the winner and the merchant)
Exposure on Peacock Parade
Participation as an AOF Judge in 2012
Rowenta Focus Iron II flat iron
Recognition and photos on the Art of Fashion website for a year
BEST EXHIBIT AWARD
Recognition as Art of Fashion 2011’s Best Exhibit Winner across local and national media
Recognition on Art of Fashion & Paradigm Events websites
Recognition on Art of Fashion social media sites including, Facebook, Twitter, and Linkedin, reaching over 5,000 followers
Conditional Membership to Fashion Group International & ticket to FGI Student Forum
A complimentary Designer Boutique at Art of Fashion 2012
Recognition and photos on the Art of Fashion website for a year
10 AOF DESIGNER FINALISTS ALL RECEIVE
Exposure to over 15,000 people during the highly anticipated, Nuit Blanche weekend event.
8x Complimentary tickets to AOF’s VIP Cocktail Reception for friends & family (exclusive invite-only event for fashion media, buyers & industry)
10x Complimentary tickets to VIP Cocktail Reception for industry associates, media and buyers of designer’s choice (exclusive invite-only event for fashion media, buyers & industry)
25% discount on Designer’s Boutique Booth. Once selected, cheque is required to reserve space (additional representative required to manage booth)
Recognition on the Art of Fashion & Paradigm Events websites
Recognition on Art of Fashion social media sites including, Facebook, Twitter, and Linkedin, reaching over 5,000 followers
Participation and exposure in Art of Fashion Future Documentary
Past Participants include
Mikhail Moudrakovski, 2009 Winner
Ana Niculae, 2009 Participant
Tara White, 2009 & 2007 Participant
Carrie Hayes, 2008 Participant
Adrienne Butikofer, 2007 Participant
Zoran Dobric, 2005 Winner
Erin Keatch, 2005 Participant
Desperately Different, 2000 Participant
Download the 2011 AOF Designer Application
Annual Trunk Show / ‘Designers Boutique’
The Art of Fashion Designers Boutique (formerly named the AOF Trunk Show) is held during the Annual Design Competition, and features up to 20 Canadian designers’ exclusive apparel and accessories.
This year will mark the second year the competition and the trunk show have taken place as a part of Scotiabank’s all-night art festival, Nuit Blanche.
We partner with museums and stores to provide mobile art exhibitions, installations, and store-front space for our designers. Our annual traveling installation features one piece from each of the design competition finalists’ collection.
Art of Fashion is also a proud sponsor of Re-Think Breast Cancer. Last year we raised funds for this organization by having designers create bras based on the design competition theme and selling them at the trunk show.
